Tag Archives: facebook

The Wrong Path

Facebook has gone wrong.  I noticed today that I can pay to promote a status update, to ‘tell friends this is important’.  Based on what has clearly happened over the course of several years, Facebook no longer shows me every update from all of my friends, and now, wants me to pay to make sure my friends see the things I have to say.

No.

That’s not going to work.  Leadership at Facebook needs to hear the word ‘MySpace’; if you don’t provide what your users want, they will take another Path.

Which is where I’m headed for personal use.

So while our business will remain on Facebook for now because it is part of our short term business strategy, we will also more actively engage on Google Plus, and of course, Twitter.  But we will never again pay to boost a post, and we’ll be ready when the solid competition to Facebook comes along… and it will.


One of the many reasons I love my wife

I got this email today regarding a friend request she got on Facebook:

So I pull up her profile and I don’t recognize her, but she went to my HS so she probably knows of me from there.  I think about confirming the request, but decide to look around at her profile a bit before I decide if this is someone I want to know or not.  The first thing I notice is that she lives in Dundalk … hmmm.  Then, that she has 80’s hair … hunh.  Third, that she plays Farmville, so I’m probably just a way of earning points or something, which means I’m probably not going to become her friend.  But just to confirm my gut feeling, I read some of her posts.  When I come to this one, my decision is made:

“i didnt like the feeling I got at wallmart. You ever buy a sray bottle of something and it dont spray when you get it home. that makes me mad. So I decieded to spray one pump in the store before I buy I and a woman tugs me buy the shirt and says, What you doing!!! Id like to feel like I was steeling or something.lol”

So, pretty sure this isn’t someone coming over for dinner or something, lol.


Groundbreaking and Earth Shattering Journalism

Or, why I don’t read Slate any more.  I’m late to seeing this (because I don’t read Slate any more), but stumbled across their shocking revelation that someone censors comments on Sarah Palin’s Facebook page.

Wow.

These daring scribes found that nearly 10% of all comments are deleted for being mean, racist, or otherwise damaging to the Palin brand.

Again.  Wow.

I don’t have 2 million followers on Facebook, I have about 220.  I am not a politician and those 220 people are actual, you know, friends, so there isn’t much Paul bashing on my Facebook page.  But you better damn well believe I have and will delete comments that can damage my reputation, or comments that want to start an argument that I don’t want to have in public.

10% of my comments?  Nope.  But somewhere between 1% and 5% for sure.  And I do it quickly, too.

I wonder why they didn’t do this analysis on a Democrat.

Link via Permdude


Scrubbing your online life

CNN, on what must be a slow news day, posts an article about young job seekers hiding their Facebook pages.

Even so, the Michigan State University junior recently changed his Facebook display name to “Dustin Jawel” to keep his personal life from potential employers while applying for summer internships.

Although Gawel ditched his rhyming alias after two weeks when he realized Facebook users also can be searched by e-mail address, school and network, he is not alone in his efforts to scrub his online résumé. Many students and recent graduates say they are changing their names on Facebook or tightening privacy settings to hide photos and wall posts from potential employers.

And with good reason.

A recent survey commissioned by Microsoft found that 70 percent of recruiters and hiring managers in the United States have rejected an applicant based on information they found online.

What kind of information? “Inappropriate” comments by the candidate; “unsuitable” photos and videos; criticisms of previous employers, co-workers, or clients; and even inappropriate comments by friends and relatives, according to the survey report, titled “Online Reputation in a Connected World.”

Such prying into his online life makes Gawel uncomfortable.

“I understand that when [employers look] at someone’s Facebook page, they’re just trying to paint a bigger picture of the people they’re hiring — so they’re not just a name on a résumé,” he said. “But that doesn’t demonstrate whether they can do the job. It shouldn’t matter what someone does when they’re not in the office.”

Gawel said he’s not sure that employers would object to the information on his Facebook page. For him, it’s more about personal privacy.

First, I’m surprised when I hear people don’t know how to keep their Facebook profile private.   Second, what you do outside the office can matter, and if it might and you’re worried about it, change your behavior, or don’t publish it.

I’m pretty sure a picture of you in college with a beer bong isn’t going to disqualify you, but anything indicating you are not honest on your resume, or anything in your character that would reflect poorly on your employer might.

So just be smart about what you put online.


More Social Media and the Workplace

Some facts and figures on social networking as a corporate strategy, as well as commentary on representing your brand/company.

I find it amazing that people can’t seem to get it right when it comes to representing yourself and your company. I work for a very large public company, and our brand image is of primary importance. So I separate the work stuff from the personal stuff. On Facebook, I identify myself as an employee of my company. My facebook page is open to people in my networks (my company and Baltimore), and I update my Facebook page accordingly. Sure I have fun personal stuff on there, and a bit of political stuff, but I consider everything I post in the context that someone might consider me a representative of my company. So while it’s personal, it’s nothing I wouldn’t share with my boss, or with a customer, and certainly nothing that would embarrass my employer.

Here on the blog and on Twitter, I do not identify my employer. Sure, if you work hard enough you can figure it out, but these are personal spaces, with personal opinions. Even given that, however, I still try to keep posts clean, try not to engage in conversation or posts that would create an issue if someone does know who my employer is.

There’s a balance of personal and professional, and I don’t think it’s all that difficult to find it. Certainly if I were posting on Twitter as a representative of my company, my posts would reflect that.


I’m sending this link to my boss

According to Reuters, surfing the internet at work may make us more productive.

The University of Melbourne study showed that people who use the Internet for personal reasons at work are about 9 percent more productive that those who do not. 

Study author Brent Coker, from the department of management and marketing, said “workplace Internet leisure browsing,” or WILB, helped to sharpened workers’ concentration. 

“People need to zone out for a bit to get back their concentration,” Coker said on the university’s website (www.unimelb.edu.au/

“Short and unobtrusive breaks, such as a quick surf of the Internet, enables the mind to rest itself, leading to a higher total net concentration for a days’ work, and as a result, increased productivity,” he said. 

According to the study of 300 workers, 70 percent of people who use the Internet at work engage in WILB. 

Among the most popular WILB activities are searching for information about products, reading online news sites, playing online games and watching videos on YouTube. 

“Firms spend millions on software to block their employees from watching videos, using social networking sites or shopping online under the pretence that it costs millions in lost productivity,” said Coker. “That’s not always the case.”

I guess it depends on a lot of factors, but I think an hour or 90 minutes of surfing might help me do more for just that reason.  My company blocked internet mail (so I can’t get to gmail from my work network), I use Facebook now to communicate with friends, which is far more distracting.  I also use my work email for things I would never have in the past.

Via the jerkstore.


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